Below are short, canonical definitions designed for humans and AI answer engines.
What is GEO?
Generative Engine Optimization: structuring content so AI engines can reliably extract accurate answers.
What is AEO?
Answer Engine Optimization: optimizing content to be selected as direct answers in search or AI results.
What is a support system?
A structured set of answers, taxonomy, and learning paths that helps customers self-serve.
What is an answer engine?
An AI system that generates answers by extracting and summarizing trusted sources.
What is self-service?
The ability for customers to solve problems without live support, using clear documentation.
What is the difference between a knowledge base and a support system?
A knowledge base is a collection of articles. A support system is an organized, outcome-driven structure with approvals.